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LiuGong is Challenging the Slowdown

PARIS/FRANCE, May 21, 2015 – After three years of successive contraction of the global construction machinery markets, LiuGong is not willing to accept this as the “new normality”. Instead, the earth moving specialist proclaims a new era, which leaves one full of expectation.

Many factors including political and economical challenges have lead to a sharp decrease in the demand for heavy machinery. But LiuGong, one of China’s largest construction equipment manufacturers, doesn’t seem to be perturbed. In fact, it is gearing up and in the process of ramping up its operations and processes to beat the slowdown blues.  Producing a gamut of products, ranging from wheel loaders to excavators, bulldozers, motor graders, pavers, cold planers, skid steers, backhoe loaders, rollers, forklifts, truck mounted cranes, crawler cranes, pipe layers, mining dump trucks and concrete equipment, LiuGong is led by a new generation of experienced management personnel.

LiuGong at the Paris Intermat 2015

LiuGong's global ambitions were displayed at the Intermat 2015 in Paris. | Photo: LiuGong

“56 years in the construction manufacturing industry have helped to prove our abilities in adapting to the continual transformation of the economic climate,” says Zeng Guang’an, Chairman of LiuGong. “We are well prepared and work with an attitude that embraces the ‘new normality’ era of the Chinese and global macro economies, and the construction equipment market specifically. I trust that thanks to the joint efforts of our new leadership, our vast number of employees, subsidiaries and dealers, and the development of our various facilities, we will overcome the challenges and continue our success in the future.”

LiuGong: R&D Fast Facts

LiuGong announces new fast facts
on thei R&D. | Figure: LiuGong

Belief in Quality

LiuGong believes its investment in R&D and emphasis on quality of its equipment has enabled it to prosper even in the current testing times. The company employs about 1,000 experienced and dedicated engineers at its three world-class R&D centres across the world. These R & D centers will soon benefit from the opening of the Global Research and Development Centre in Liuzhou, China. This new hub of LiuGong R&D will become operational in June 2015. It will house state-of-the-art testing grounds, laboratories, office space and studios. According to LiuGong, this facility will elevate LiuGong’s R&D to a level comparable with the most established global construction equipment manufacturers, and enhance the technological proficiency of its machines.

Global Footprints

LiuGong has built a strong sales and support network over the years, which includes 24 manufacturing plants, three of which are are located overseas (India, Poland and Brazil); 10 subsidiary companies with headquarters in India, USA, Netherlands, the United Arab Emirates, South Africa, Brazil, Poland, Russia and Hong Kong; and eight depots to ensure the fast turnaround of parts, distribution and service. Supported by a vast dealer network of 374 dealers in 136 countries, LiuGong boasts more than 2,650 sales outlets around the world.

Strong Alliances with Partners

LiuGong places a strong emphasis in developing relationships with partners who share the same philosophy of delivering technical excellence to customers across the world. For example, the company has key collaborations with renowned organisations such as Cummins and ZF, which has enabled it to produce tailored, technologically advanced engines and axles for its machines.

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